When Adele premiered her music video 'Hello' last Autumn, she was using a flip phone as part of the visuals. With modern technology and the advancement of mobile phones, it caused some to raise an eyebrow. It was an artistic depiction the director Xavier Dolan and Adele decided on to paint the story of the video.
Hmmm, it seems like somebody from Motorola was paying attention and decided to cash in on one of their throwback phones.
Motorola will re-release their RAZR flip phone back to the public, in a world of touchscreens and selfie sticks. It's a big risk but that's what business is about, taking risk! It's unsure what their marketing and promotion plans will be, if they will recruit Adele for any commercials or what their ads might look like. But one thing is for sure, the RAZR flip phone will be revealed next month at Lenovo Tech World on June 9th.
The RAZR flip phone will be updated and upgraded, to fit the current standards of mobile phones services and to appeal in the market for consumers. Motorola was successful in their sales and revenues of the RAZR flip phone twelve years ago, selling over 100 million units. They are confident and with the right marketing plan, Motorola can flip consumers back to the future.
Check out Motorola's teaser video introducing their RAZR phones.
Did you see how the dude in this teaser video flipped his hair, then flipped his phone? like his swag was on 100 moving. Go 'head Motorola, take your risk!
Article Reference: Motorola