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Fashion May 2015

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Adidas Ultra Boost Sales Goes Up, After Kanye West Soars In The Air With Them

Posted On: May 19, 2015

Over the weekend, Kanye West performed on stage rocking a pair of "Adidas Ultra Boost" sneakers, at the PowerHouse LA and the Billboard Awards. A photographer captured amazing pictures of Ye jumping and soaring in the air with the sneakers on. Since then, the sneaker sales of the Adidas Ultra Boost skyrocketed.

The pictures are great for promotional and advertising, it's unsure if Adidas will use them to market the sneakers, it would not be a bad idea but a great one to generate more sales.

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